Aspen & Sage
Aspen & Sage is a small family owned company specializing in young family (baby to toddler) clothing and accessories. The clothes will have unique and fun patterns created by illustrators and artists alike. The branding had to account for the diversity of art styles and articles of clothing that Aspen & Sage will offer. To accommodate for this diversity, five different icons can be applied to various sub-brands that may develop. Additionally, text and similar content can be applied to modules, allowing for a highly flexible system.